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An Editor's Guide to Perfect Press Releases.: The Key To Free Publicity For Your Organization or Business

 
 
An Editor's Guide to Perfect Press Releases.: The Key To Free Publicity For Your Organization or Business
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An Editor's Guide to Perfect Press Releases.: The Key To Free Publicity For Your Organization or Business

A pocket size reference that can be used by businesses, clubs, churches and non-profit organizations to save hundreds - perhaps thousands - of dollars by learning how to publicize their events without the help of a publicity agent.

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Product Details:
Author: Penny Fletcher
Paperback: 76 pages
Publisher: BookSurge Publishing
Publication Date: January 13, 2004
Language: English
ISBN: 1594571708
Package Length: 7.9 inches
Package Width: 5.2 inches
Package Height: 0.3 inches
Package Weight: 0.2 pounds
Average Customer Rating: based on 3 reviews
 
 

Customer Reviews:
Average Customer Review:1.5
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2Not a Good Book for Communication Profressionals  Nov 25, 2009
This book is okay for people who have never written a press release in their life. I however, have. I purchsed it as a guide because I hadn't written a press release in a few years and wanted to make sure my formatting was perfect. It does not help at all with formatting. If only I would have saved my Press Release books from college! :)

5 of 5 found the following review helpful:

1Save your money  May 21, 2007
This is an essentially pointless and unhelpful "guide." Anyone who can construct a decent sentence will already know everything that is in this book - it's common sense. Furthermore, the book is drastically overpriced based on the page count, and worse yet, the nonexistent information therein. Do a Google Search on press releases and everything contained in this book - and more - will be instantly at your fingertips, for free. I wish I would have had the benefit of customer reviews before I wasted money this woefully inadequate, nearly criminally worthless guide. Take my advice (as well as that of the other reviewers) and keep this out of your Amazon cart.

7 of 7 found the following review helpful:

1Slim, unhelpful guide  Jan 29, 2007
Small guide seemingly written in the 1950s rather than 2004. For example, does anyone need a book that lists state abbreviations? Common sense advice runs along the lines of "be clear and concise" and "include yor name and phone number..."

 
 
 
 
 
 
 
 
 
 
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