Media Strategy and Christian Witness

A new "reader" has been published by Professor Daniel Henrich. Henrich is a mediastrategy consultant who has been working in Asia for the past 20 years. He is currently serving as the Regional Media Strategy Consultant for a major Christian organization in Southeast Asia and teaching Communications at Liberty University. "When I finished the book, I decided that I was more interested in media & missions personnel thinking strategicially. The book contains articles by mediastrategy personnel as well as case studies," Henrich commented.