For AuthorsFor PublishersBookstoreAuthor ResourcesFAQsGPS Login
Motivational & Inspirational
Home

Shop at BookSurge

Self-Help

Motivational & Inspirational

Sociable!: How Social Media is Turning Sales and Marketing Upside Down

 
 
Sociable!: How Social Media is Turning Sales and Marketing Upside Down
View larger imageEmail a friend

 
 
 
 
 

Sociable!: How Social Media is Turning Sales and Marketing Upside Down

Social Media is turning sales and marketing upside-down, are you ready to profit from this global shift? It's not who you know but who knows you in today's hyper-connected marketplace. Understanding the role social media and social networking play in this new dynamic, is paramount to our future success as sales professionals, marketers, and corporations. Inside you will learn: • The new rules of engagement in sales and marketing • How anyone can become a global brand in their niche using social media • Strategies and tips on influencing online "Thought Leaders" • The top social media and networking tools for today and beyond • How to effectively implement and rollout social media in your organization

  • ISBN13: 9781439264003

  • Condition: New

  • Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!

SKU: 

ACOUK_book_usedgood_1439264007

In Stock
Availability: Usually ships in 1 business days
Our Price: $25.00 & eligible for FREE Super Saver Shipping on orders over $25.

Note: Item may be sold and shipped by another company. Learn more.
Product Details:
Author: Shane Gibson
Paperback: 220 pages
Publisher: BookSurge Publishing & Stephen Jagger Holdings
Publication Date: December 27, 2009
Language: English
ISBN: 1439264007
Product Width: 225.5 centimeters
Product Height: 149.5 centimeters
Product Weight: 0.66 pounds
Package Length: 8.8 inches
Package Width: 6.0 inches
Package Height: 0.7 inches
Package Weight: 0.8 pounds
Average Customer Rating: based on 6 reviews
 
 

Customer Reviews:
Average Customer Review:5.0 ( 6 customer reviews )
Write an online review and share your thoughts with other customers.

Most Helpful Customer Reviews

3 of 3 found the following review helpful:

5Only halfway thru and already got great insight.  Apr 19, 2010
By Luc Bedard
Just received my Sociable book, I'm halfway thru the book and already got great insight... got to go back to reading .. cant wait to read the rest !

3 of 3 found the following review helpful:

5A great social media primer  Apr 05, 2010
By Jamie Flinchbaugh
I'm not a social media expert, nor do I plan to be. But I do want to engage, and this book provides great breadth of advice. It is written keeping in mind that you may not know the first thing about blogging or twitter. It's well laid out with plenty of lists, bullets, and sub-headings which makes digesting the book easy if you do know your stuff. It's quite unbiased in where you need to be - it gives equal treatment to everything from twitter and facebook to Ning and blogging. It allows you to create your own strategy while helping you understand the pros and cons, and how-to's to any decision.

This book is essentially a how-to book from those that have used social media to successfully build businesses. I'd be happy to recommend it to anyone.

3 of 3 found the following review helpful:

5An Absolute Must Read!  Mar 26, 2010
By Kelley Skar "@kelleyskar"
If you are thinking at all about starting a business or if you are wondering how to gear your existing business towards the internet and harness the power of Social Media, then you absolutely NEED to buy this book! It will give you all the dos and donts of using social media to leverage you and your business and how to get your message across the right way, not the obnoxious way. I found out about this book by following Steve Jagger on Twitter @sjagger, read the reviews and had to pick it up ASAP, best decision I made so far this year. It was inspiring to say the least and not at all easy to put down. Congratulations to Steve and Shane on an amazing book!

Kelley Skar

@kelleyskar

1 of 1 found the following review helpful:

5Sociable! is Excellent!  Sep 17, 2010
By J. Ross
Think you know Social Media? Think again!

Stephen Jagger and Shane Gibson grab the proverbial bull by the horns with this exciting and engaging read. The pair know what their talking about better yet, they share the ins and outs of social media with you. It doesn't matter if you're Generation Y or a Baby Boomer, anyone can learn to engage, share and participate in today's social media.

Taking it one step further, the pair illustrate that the old days of marketing and networking, while the still have a place, are now antiquated and becoming relics. By harnessing your true potential and engaging, you can become a "Thought Leader" and a go-to person in your field.

Smart, funny, concise and most of all informative, Sociable! challenges you to take your skills to the next level! Excellent, excellent book!

1 of 1 found the following review helpful:

5Sociable  Aug 28, 2010
By Fred Shadian
Massive research and due diligence has gone into the creation of "Sociable" by Shane Gibson & Stephen Jagger

Everything you ever wanted to know about Social Media tools such as blogging, Twitter, video blogging, LinkedIn,

Facebook and much more you will find in this book. It includes strategies and anecdotes on how to use these tools more effectively.

The book is jammed packed with steps and tips you can utilize immediately to enhance and increase your Social Media presence.

Below is a snap shot of the tips and ideas from the book that i have utilized to enhance and increase my Twitter and facebook following.

22 Types of Updates You Can Post on Twitter or Facebook

1. Where you are physically located a given moment

2. A link to a picture of an event you are attending

3. A question about a business challenge

4. A question about a popular topic in the news

5. Share a link to your most recent blog entry

6. Share a tip on your area of expertise

7. Share a link to a breaking news story

8. Retweet someone else's update that your followers would find useful

9. Answer someone else's question

10. A link to a picture of a social outing

11. A link to a diagram that would explain a business process or idea

12. A link to an event you are promoting or that is happening in the community

13. A link to a community event of value

14. A link to a sale or business promotion that will save people money

15. Promote a person who just joined Twitter

16. Promote and thank some of your favorite people on Twitter

17. Thank someone who has linked to your blog or retweeted your updates

18. Upload a photo of a sunset or your natural surroundings

19. Praise someone for great content they have created

20. Review a restaurant, movie or business in 140 characters or less.

21. Share some of your favorite quotes

22. Share a link to a white paper or press release

Fred Shadian

[...]

See all 6 customer reviews on Amazon.com
 
 
 
 
 
 
 
 
 
 
Web business powered by Amazon WebStore