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 Global social networking Apr 27, 2008
Social networking is the emergent web phenomena of the moment as the recent Morgan Stanley report on internet trends makes clear. What's much harder is to get to grips with this at a global level, beyond the headline grabbing dominance of Facebook and MySpace. Fortunately An De Jonghe's book steps nicely in to fill the gap, with a simple to follow structure which breaks down each region into its component countries, and under each country common categories of social networking according to Business, Friends, Dating, Special Interest, Video and Mobile.
What I also enjoyed was the accessible style in which the information is presented, giving a sense of the people behind these new social networking sites, from their replies to An De Jonghe's exhaustive resaerch printed along side url and contact details.
In short it's a real treasure trove of information which provides an excellent overview of what's going on and where things are going in social networking across the globe.
1 of 1 found the following review helpful:
 Yellow pages for social media Apr 11, 2008
A very broad and big guide to nearly all social media sites but like any yellow pages it really lacks any depths as to what the sites are really about.
2 of 2 found the following review helpful:
Catalogue of social networks: don't expect more. Apr 06, 2008
This book is just a listing of over 1000 socialo networks, and not, as the title perhaps suggest, a way of how to use these networks or any other tips or description of how they change your life.
useful if you have a stategy of entering a certain unknown world.
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