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The ABC's of Prospecting: The Ultimate System for Every Real Estate Sales Professional
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The ABC's of Prospecting: The Ultimate System for Every Real Estate Sales Professional

My production tripled, my working hours are down a third; I'm happier, I don't have to fight for the business."

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Product Details:
Author: Dameon Russell
Paperback: 130 pages
Publisher: BookSurge Publishing
Publication Date: February 13, 2007
ISBN: 1419661485
Package Length: 7.8 inches
Package Width: 5.2 inches
Package Height: 0.5 inches
Package Weight: 0.35 pounds
Average Customer Rating: based on 12 reviews
 
 

Customer Reviews:
Average Customer Review:3.5
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1Specialty Books are Not Worth It!  Jun 09, 2008
I bought an "out-of-print" business book for a discussion group. When I ordered it, I missed the fact it was a paperback, thinking the price was OK for a hardback. Whatever reasoning was used to determine the price, the book is a ripoff.
The prose is boring, repetitive, pedantic, and there are numerous grammatical and spelling mistakes throughout.
The subject is not given an in-depth treatment. Rather, it is an example of a writer - thinking he/she has professional expertise to sell - would do better to find a new career. No wonder the book is out-of-print!

0 of 1 found the following review helpful:

1The book is not much for the price  Nov 17, 2007
This book hops on the fame of another recent and very popular real estate book which has a similar cover design and color; however, this one contains nothing new, and does not really deal with prospecting methods - only followup methods for the prospects you already have, or that company marketing is sending you. Small in size, it's hardly more than a pamphlet for an excessive price.

1 of 1 found the following review helpful:

5The answer to SO MANY questions!  Oct 16, 2007
This book goes miles beyond your average leads generation training session. Best of all is that its not full of hype, "you can do it!" type rhetoric. The book lays out an easy to follow set of business and leads generation models that REALLY work. In the current R.E. market, agents MUST have some sort of edge, an advantage. This book provides the model, if you follow it, you get that edge. As a Broker with 42 active agents, I've made this book a mandatory must read.

1 of 2 found the following review helpful:

1Wrong Title  Aug 15, 2007
Just bought this book and finished reading it in less then 1hour. It is not a book about the ABC's of Prospecting, it's about TIME MANAGMENT. I recommend you looking for other prospecting books.



4 of 4 found the following review helpful:

5Great prospecting book.  Jul 28, 2007
This book is so good that I read it in 2 sittings (would have been 1 but I started pretty late the first night).

Dameon provides an excellent description of his proprietary process for prospecting/lead developing that even new agents (read me!) can understand. He also fully explains Customer Relationship Management and touches on the applicable technology. Note: IMHO - the CRM and tools discussed apply to any sales process - not just real estate.

I especially like that he doesn't focus on "old school" methods like door knocking and cold calling; yet, he gives a very realistic method for filling the pipeline.

 
 
 
 
 
 
 
 
 
 
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