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| Customer Reviews: | | Average Customer Review:
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Trendy men's clothing company manufacturing in China Jul 21, 2008
I'm starting a new men's clothing label Disco Valante, http://www.discovalante.com. I am manufacturing in China and I wanted to get my hands on some information to aid my efforts. I have been all over Asia including Hong Kong but never to main land China. I think this book is a very good read. I will have to wait to apply the principles this August on my first trip to China. I will document my trip on my company blog http://discovalante.wordpress.com
3 of 3 found the following review helpful:
good insights into the chinese business mindset Apr 06, 2008
This book is chock-full of information about the cultural differences that can give rise to friction or business losses. Enlightening introduction to eastern thought and how it WILL affect your business dealings. The book gives concrete suggestions to forestall, avoid, or mitigate problems that commonly arise when these two cultures (western and eastern) interact. Targeted at any size business, from very large to small. Four stars instead of five because the book would have benefitted from tighter editing (repetition, long blocks of text unbroken by subject headers) and it lacks an index. Overall, this book's purchase price is small compared to the advice and insights contained within.
0 of 1 found the following review helpful:
 Theory, not enough practice Mar 12, 2008
Nice resource but a little too much theory and not enough practical data. Good background but short on day to day nuts and bolts resource.
6 of 7 found the following review helpful:
 Essential reading Jul 14, 2007
This book really lifts the lid on Chinese business practices; having this information significantly enhances your ability to anticipate and prevent problems in China. Without this information you can blunder along with Chinese companies for years and not even realise the mistakes that you are making. While so many books about China focus on China's economic success or the enormous potential of the consumer market, this book gives you down to earth, practical advice that makes a difference when working with China. It will definitely change the way you do business in China!
6 of 7 found the following review helpful:
A value adding book!!! Jul 06, 2007
I have been looking for a source of information for a long time to help me understand the Chinese and how to deal with them. And I have finally found it. This book has opened my eyes to what the game is all about. It is not full of vague theory, you get page after page of specific information and strategies how to win in China. There is a great chapter on how to negotiate in China, and others that clearly explain the importance of relationships and "face". The chapter on "behind the scenes at a Chinese manufacturer" is a real eye-opener! All in all, I always considered doing business with China difficult. Now things are much clearer. If you are buying from China, it really is a MUST read.
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