The Tao of Financial Information

Financial analysis is an information-based undertaking. It determines the value of a company by the data that measures the company’s assets, income, and cash flow. The quality of financial analysis is a product of the quantity, quality, and timeliness of the information that is used in making the analysis. Better and more current information leads to better investment decisions. This landmark work presents all of the important concepts of finance in simple and easy-to-understand terms. A trivial structure of information that provides us with a company’s complete financial profile underlies finance’s apparent complexity. This apparent complexity is a result of an archaic process of manually preparing financial statements and simplicity is the result of liberating the information from the limited boundaries established by a pre-automation past. Even more important, this work reveals how this simple and intuitive information can be produced on a current, even real-time, basis.