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The Writer's Guide to Annual Reports

 
 
The Writer's Guide to Annual Reports
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The Writer's Guide to Annual Reports

The Annual Report Process Is A Journey. Take Along An Experienced Guide. Whether you've penned a dozen annual reports or are new to the entire strategic and creative process, The Writer's Guide to Annual Reports can help you find your way. It's the first ever how-to reference book on the subject. It can not only enhance your writing skills, but also sharpen your creative thinking. The Writer's Guide to Annual Reports covers virtually every facet of the annual report process, with heavy emphasis on key message development, creative concepts and writing style. There is also an Annual Report Gallery, full of real-world examples. The Writer's Guide to Annual Reports is an important reference tool for anyone involved in annual report development, from freelance writers and designers to corporate communications and investor relations professionals.

SKU: 

I9781439207673

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Product Details:
Author: Robert Roth
Paperback: 178 pages
Publisher: BookSurge Publishing
Publication Date: February 23, 2009
Language: English
ISBN: 1439207674
Package Length: 9.0 inches
Package Width: 6.0 inches
Package Height: 0.41 inches
Package Weight: 0.72 pounds
Average Customer Rating: based on 1 reviews
 
 

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Average Customer Review:5.0 ( 1 customer reviews )
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Most Helpful Customer Reviews

5The book annual report writers have waited for is here.  Apr 28, 2009
By Sam Harrison
I wrote my share of annual reports back in the day, and I sure wish this book had been around then. It would have saved me lots of false starts, unfounded fears and foolish mistakes.

I searched for such a book back then, and, yes, there were plenty on the topic of annual reports. But those books all focused on the design of annual reports or the science of annual reports or the interpretation of annual reports. Not one in the bunch gave meaty guidance on how to sit down and write the darn things.

Robert Roth to the rescue. His resourceful book provides a step-by-step guide on how to conceptualize, research, outline and write a great annual report. And, best of all, it's an easy, enjoyable read. An experienced writer of annual reports and other business communications, Roth delivers the material with a conversational tone and simple-to-follow steps.

It's a book every annual report writer should read and keep close.

 
 
 
 
 
 
 
 
 
 
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